A unique online flower shop experience in Hong Kong


Exquisite flower gifts blossoming your way


A bespoke flower bouquet made especially for you

Estell's Favourites

We prepare our flower bouquets with seasonality and quality in mind. Our flowers are perfect for all occasions and environments — find out why we’re one of Hong Kong’s most beloved online flower shops!

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Estell's Florist brings a personal and sophisticated approach to floral design in Hong Kong. We curate the finest flowers from around the world to create uniquely beautiful and elegant floral arrangements and bouquets.


Tulips are widely used in our designs. There are many types of tulips: single, double, frilly, lily, parrot, and peony. Tulips have a large round head, love water and sunlight, and are seasonal in Spring, Autumn, and Winter. They symbolise happiness, confidence, and perfect love.

Garden Roses

Garden roses are a kind of hybrid between old garden rose varieties and modern roses — they have the stunning bloom shape and fragrance of old garden roses, but can bloom repeatedly like modern roses. A very delicate flower, popular among brides and wedding planners for their robust and full blooms. They are seasonal all year round and symbolise love, perfection, and romance.


Hydrangeas always come with a huge impact and can be used anywhere in a flower arrangement. Good quality Hydrangeas are firm to the touch and Autumn Hydrangeas are usually the strongest and dry easiest. They are seasonal in the Summer, Autumn, and symbolise boastfulness and enduring grace.


Roses symbolise ‘love’ and are widely used all over the world. They come in a great variety of colours and are easy to grow in the garden. Fresh roses should be firm if squeezed at the widest part of the head. Roses are seasonal all year round and symbolise love and romance.

Pick of the Month
Ruby Rouge

Roses are the symbol of love; combining them with Purple Hydrangeas makes for a long-lasting, romantic impression. Finished off with small flowers in sharp colours and multiple layers of greeneries, this round bouquet tells your love story.

$900.00Add to cart


In addition to the flower bouquets, gifts, and accessories we sell on our online shop, we also work closely with clients to deliver bespoke, inspiring arrangements that leave a lasting impression. Whatever the occasion, we’re here to help!

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For Her

Whether a romantic lover, family member, or just a friend, we have the perfect hand-tied floral arrangements and bouquets just for you.

For Him

Shopping for the guy in your life can be challenging at times, so we put together a few things to help you out.


Estell’s Florist can help make your wedding dreams come true with both ready-to-order bouquets and custom bespoke solutions.


Impress business partners and clients with our floral corporate gifting services — professional and personal at the same time!

Flower Care 101

Estell’s Florist always uses the freshest flowers available to arrange your bouquet. You can help your fresh flowers last longer by learning a few professional tricks. Knowing how to keep your flowers alive longer will add to your enjoyment of them, and will keep them looking vibrant!

What’s in a name? That which we call a rose
By any other name would smell as sweet.

Romeo & JulietShakespeare

The rose is red, the violet’s blue,
The honey’s sweet, and so are you.

Sir Edmund Spense

I must have flowers, always and always.

Claude Monet

Where flowers bloom, so does hope.

Lady Bird Johnson

Love is the flower you’ve got to let grow.

John Lennon

A rose can never be a sunflower, and a sunflower can never be a rose. All flowers are beautiful in their own way, and that’s like women too.

Miranda Kerr

Flowers always make people better, happier and more helpful; they are sunshine, food and medicine for the soul.

Luther Burbank

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